Unique bitter tasting premium stout, Legend Extra Stout on Wednesday 8th of February, 2017 hosted newly evicted Big Brother Naija housemates, Somadina Anyama and Miyonse Amosu to drinks at the Nigerian Breweries headquarters in Iganmu.
In a bid to continue to focus on its consumers and solidify its strong ties with them, the brand is sponsoring the very successful reality show this year. Tagged Big Brother Naija … “See Gobbe”, the show features 14 housemates in a house for 12 weeks vying for a cash prize of N25 million and a brand new SUV.
Legend, which is popularly seen as Nigeria’s fastest growing stout brand played host to the young men as they settle back in the country after two weeks in the Big Brother Naija House.
Speaking on the experience and who he thinks will win Miyonse Amosu said, "It was fun while it lasted. I love all the housemates and I won't say I'm on anybody's team. It's a very unpredictable game so I can't say who will win but I'm on all their teams and I wish them the best".
The former housemates got to go home with surprising gifts courtesy of Legend Extra Stout which got them excited as Somadina Anyama said, “today was a good day and I’d like to thank Nigerian Breweries and Legend Extra stout for their welcoming ambience and great company.”
Portfolio Manager- Mainstream Lager and Stout, Nigerian Breweries, Emmanuel Agu, reacting, stated that,
“There’s nothing like having stakes in a show as big as Big Brother Naija. It’s one of the biggest conversations online and we’re glad the brand gets to be a part of it. The fact that we also get to connect more with our consumers also goes a long way, as it is a core KPI for us. Gratifying them with great conversations helps preserve that winning connection.”
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