- 10 Million Naira And Brand New Car At Stake
Nigeria’s leading premium
beer brand Star has announced the arrival of the country’s first ever music and
game talent show.
Called Star The Winner Is, the exciting new show combines musical talent with
the spontaneity and unpredictability of a game show to deliver entertainment to
audiences across the country and beyond, while giving contestants a rare
opportunity to embrace fame and fortune in a life –changing reality experience.
Star lager beer known
for major music shows in Nigeria such as Star Quest, Star Mega Jam and the
record breaking nationwide concert tour, Star Music Trek is pioneering a new
vista in entertainment TV with the innovative combo of music and games guaranteed
to thrill Nigerian viewers.
The Winner Is, a premium
global singing competition delivers an unbeatable combination of competitive
singing duels, instant money and dramatic decisions currently airs across the
world including the UAE, China and Germany, Italy Indonesia, Thailand and
Vietnam and its entry into Nigeria on the Star platform promises to discover
extremely talented Nigerians, turning them into shining superstars.
“Star is a foremost
supporter of the Nigerian music industry, and Star The Winner Is promises to be
yet another interesting platform to further entrench our stand as advocates of
music talents in Nigeria”, says Walter Drenth, Nigerian Breweries Marketing
Director.
According to Tokunbo
Adodo,
Marketing
Manager Star, Goldberg and Export, “Nigeria is filled with incredible singers and
Star is proud to be associated with a global platform such as The Winner Is to
bring the dreams of talented Nigerians to being, making them outstanding
winners”.
“Apart from being a
music talent show, Star The Winner Is, will have an unusual twist to it where
after each singing duel rounds, contestants can negotiate with opponents
whether to get out of the contest by walking away with a smaller sum of money
compared to the grand prize of 10 Million Naira and a Car”, Adodo adds.
Contestants will be
judged by 101 in- studio panel of music enthusiasts and specialists and will
have the chance to negotiate a deal before hearing their fate.
Star The Winner Is
kicks off this April with auditions in 5 Major cities across Nigeria including Benin,
Enugu, Port Harcourt, Abuja and Lagos.
Details of
the audition dates and venues
are to be made available on the Star brand website and other communication
materials, say organizers.
The Winner Is continues in Nigeria Breweries’
Star Quest tradition of rewarding the most determined and talented Nigerians
with a credible opportunity to join the cherished league of the country’s
biggest and brightest music stars.
Products of past
talent shows from Star Music include KCEE. Klint D’Drunk, Asa, Mr. Raw,
Psquare, DJ Switch and several others who participated at different levels of
the now-rested Star Quest.
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